I once randomly found this quote on Instagram by Leotyne Price, one of the first African Americans soprano to become a leading artist at the Metropolitan Opera, and it sums up perfectly my idea of luxury: “The ultimate of being successful is the luxury of giving yourself the time to do what you want to do.”

To me the idea of luxury can’t just be related to a pair of shoes, a car, a bag or a diamond ring. It is something that goes beyond the concrete. It is also a question of freedom and time, of giving rather than getting, of seeing rather than buying.


It is taking my parents out for dinner,  visiting new countries, meeting new people and learning from them; it is buying a ticket to London to see my best friend whenever I want, doing a safari and drinking a cocktail surrounded by lions or taking my brother to his favourite concerts, swimming into the French Polinesian magical sea or taking a nap on a Mexican beach.

Giulia Sala

Photo: @champagnepapi 

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