Ferragamo… 2016: a new era to come.

2016 is the year of sweeping changes, and for this company even more.

Salvatore Ferragamo is going through disruptive moments in the last months.
On March 1st, Massimiliano Giornetti stepped down from his position as creative director of the Italian luxury goods based in Florence.

massimiliano giornetti

Giornetti first joined Ferragamo in 2000 when he took over the menswear designer department, then in 2011 he was appointed overall creative director of the house.
Now it’s just a matter of time to get to know the name of the new “hand” of the brand.
His leaving just came in a string of big creative names departures as Raf Simons from Dior and Hedi Slimane from Yves Saint Lauren.

Moreover the next news from the house came on the 21st of April: the changing-of-the-guard with Michele Norsa leaving vacant the CEO post.
Coming from Valentino, he joined the company as chief executive officer in 2006 and led it till during its stock market listing in 2011. Since Ferragamo listed on the Milan Stock Exchange in June 2011, the value of its shares has more than doubled.
The company said Norsa will continue to work with the Florence-based company in a non-executive role until the shareholders’ meeting to approve its 2017 results, expected in the first few months of 2018.

On the 12th of May the fashion brand announced the new CEO name.
Eraldo Poletto, the former chief executive offer of Furla and credited for a doubling of sales in the last five years, will officially take over on August 2.

Well it seems 2016 it’s a brand-new start for this company… and it so happens that’s where my new experience will start too, with my internship in Ferragamo.

Let’s hope it will be a great year!!





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